Forbes India takes a look at Columbia Asia's unique hospital model
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Oct. 8, 2010
Forbes India features Columbia Asia's efficiency and transparency.
The story discusses how Columbia Asia stands out in the marketplace for its efficiency, transparency and unique hospital model.
"Hospitals
treat patients. They wheel the sick in, patch them up and send them on
their way. It’s a simple business. Of course, the intricacies are
complex but the business philosophy is straightforward: The more
patients you treat, the more money you make. You can take the Fortis and
Apollo Hospitals route: Build large (over 300 beds) super speciality
care hospitals in metros in prime non-residential areas. Or you can be
like Columbia Asia and build hospitals with a 100-bed capacity providing
secondary care in non-prime, non-residential areas in tier II and III
cities."
Go here for the full story.