Forbes India takes a look at Columbia Asia's unique hospital model

October 08, 2010

Forbes India features Columbia Asia's efficiency and transparency.

The story discusses how Columbia Asia stands out in the marketplace for its efficiency, transparency and unique hospital model.

"Hospitals treat patients. They wheel the sick in, patch them up and send them on their way. It’s a simple business. Of course, the intricacies are complex but the business philosophy is straightforward: The more patients you treat, the more money you make. You can take the Fortis and Apollo Hospitals route: Build large (over 300 beds) super speciality care hospitals in metros in prime non-residential areas. Or you can be like Columbia Asia and build hospitals with a 100-bed capacity providing secondary care in non-prime, non-residential areas in tier II and III cities." 

Go here for the full story.