2022 年 7 月 04 日
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Columbia Asia bags Gold Award at Prestigious Reader’s Digest Trusted Brands Award 2022
KUALA LUMPUR; June 15, 2022 – Columbia Asia Group of Hospitals won the Gold Award in the Private Hospital category at the Reader’s Digest Trusted Brands Award 2022 held at the Grand Hyatt Kuala Lumpur yesterday.
“To be acknowledged as a Trusted Brand is indeed an honor as it speaks volumes about how our brand is perceived. We would like to express our gratitude and appreciation to all the consumers who voted for Columbia Asia,” says Columbia Asia Corporate Client Service and Customer Service Vice President, Miss Shumita Chaudhury who represented the private healthcare group in receiving the award.
对医疗服务提供者的信任
This Readers Digest Trusted Brand award is not the first win for Columbia Asia in 2022. Earlier in the year, Columbia Asia was awarded as one of 10 Most Trusted Healthcare Consultant Service Providers 2022 by health magazine and portal, Healthcare Insights.
在医疗保健这样的行业中，消费者的信任是比技能、设施和服务更重要的因素。人们在决定自己亲人的医疗保健事宜时，都希望自己的选择是正确的。一旦有了信任，其他一切都会水到渠成。
"我们的使命是 我们热衷于让人们变得更好。因此，我们的目标是为社区提供有效的透析服务，注重病人的安全和服务质量。这些都是我们的首要任务。"我们希望通过在本医院增设另一种医疗服务，使我们的医疗服务不仅更方便、更容易获得，而且更全面"。
推动品牌变得更好
When a healthcare company acquires the trust of its patients, it inspires and motivates the staff to push the envelope further. Each medical team will continue to strive to make their patients feel assured, safe and secure at every level of hospital procedure. This positive environment promotes kind vibes and has made Columbia Asia the preferred healthcare choice for many families and businesses.
Columbia Asia may have won awards, but they certainly won’t be resting on their laurels. The brand is always evolving to bring it to the forefront of healthcare. One of the ways for them to achieve this objective is by adding new services and sub-specialties, and by innovating services for customers’ convenience.
离家更近的医疗保健
One of the innovations to improve access to healthcare services at Columbia Asia refers to Telehealth services and home delivery for medicines. As for development and expansion, this year will be the breaking ground of its latest hospital site in Batu Kawan,Penang
The hospital group’s mission is to bring its services closer to home by positioning its facilities in the right location for accessibility and efficiency. Batu Kawan in Penang, for instance, is a dynamic upcoming township hence the decision to open a hospital in its vicinity.
On top of that, Columbia Asia recently launched its first dialysis center, located in Klang. A second dialysis center is set to open this year at the Tebrau branch in Johor. Next quarter will be the opening of the first Columbia Asia oncology center, located at the Bukit Rimau branch in Shah Alam.
投票机制
So how were winners selected for the Readers’ Digest Trusted Award? Votes are retrieved from 8000 consumers across Malaysia, Singapore, Philippines, Hong Kong and Taiwan. The rating of each brand is based on Reader’s Digest six key attributes; trustworthiness and credibility, quality, value, understanding of customer needs, innovation and social responsibility. More than 100 brands were shortlisted from more than 50 categories from various industries.
Columbia Asia may have won awards, but they certainly won’t be resting on their laurels. The brand is always evolving to bring it to the forefront of healthcare. One of the ways for them to achieve this objective is by adding new services and sub-specialties, and by innovating services for customers’ convenience.
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